Mark W. Katz, Chief Marketing Officer

Mark W. Katz is the Chief Marketing Officer of NewDay USA. Mr. Katz is responsible for all strategic and creative marketing programs and projects throughout the company. He is a strategic marketing professional with a proven track record of utilizing creative, innovative and statistically-proven solutions to exceed expectations and accomplish mortgage industry-leading results. Prior to joining the Company, Mr. Katz was the Executive Vice President and Chief Marketing Officer for American Business Financial Services in Philadelphia, PA. Prior to American Business Financial, Mr. Katz was Vice President of marketing for Advanta Mortgage Corporation.
 
In his career, Mr. Katz has controlled annual marketing budgets exceeding $50 Million, and totaling approximately $1 Billion. Mr. Katz holds a degree in Economics from Franklin & Marshall College. He also has an M.B.A, with a concentration in Marketing, from Temple University.

Career Highlights:

• Joined NewDay Financial in 2003
• Previously EVP and CMO of American Business Financial Services
• Previously VP Marketing Advanta Mortgage Corporation